Posts by Leanama

Good quality, unique content is a great way to maximise exposure on popular search engines such as Google. A blog allows you to express your opinion on any topic of your choice. It can also make your business more personable. You can use blogging as a way to market or promote something which is happening within…

Through my experience as a copywriter, I’ve learnt a lot about pay-per-click advertising (PPC) and why it is a great way to enhance your business. If you’re worried about the time it will take to set up, rest assured that it is a simple process, which could see you benefit from drawing more customers to…

If you’re considering commenting on a blog post, take some time out to read the tips below on how to post properly. One of the main errors bloggers can make is to leave fast comments on the posts of larger blogs which fit their niche market, in order to try to get a few clicks…

With the web being as competitive as it is today, you need to be looking at constantly doing more to make sure your websites revolves around the right circles of the Google sphere. Putting clear, relevant copy on your website that’s easy to navigate is just what search engines are looking for and it will…

Twitter is a very powerful tool in which to gain exposure for content and copywriting if used correctly. Twitter has changed the way that information spreads online. People are more focused on getting their content Retweeted. A ‘Retweet’ means getting people to repeat what you’ve posted, along with a link if you can, which can…

The most important rule when writing content is to make sure that its context is appropriate and that it is suited to your business as a whole and for your visitors. You need to look at the way you deliver the content, and make sure that its style, structure and mainly its substance are all…

Social media is an ever-increasing phenomenon and everyone is trying their hardest to jump on the bandwagon and prove to the next person that they  are socially active online, but simply setting up a profile page on Facebook or tweeting daily does not mean you’ll win the prize for being a social media guru. You…

Link baiting has become a popular term recently with bloggers. Put simply, it is like link building but instead of looking for links you allow the links to come to you through unique and engaging web content. Link baiting is not complicated; anyone can use the technique to build quality links to their site. So how…